There’s something about New York in January that’s a little bleak. Between the grey slush and blustery cold, I find myself wanting to hibernate until spring. It’s a time of year that can be tough on skin. If you’ve ever spent a few hours outdoors in the dead of winter, you know what I mean.
This past weekend, after clearing the driveway of the snow that came unexpectedly, I was happy to have some Extra balm for my wind-burned skin.
Most of my products start with a moment of inspiration and back story – and the Extra story starts in Telluride, CO. While on a family vacation there a few years ago, I noticed that my skin felt really dry despite the fact that I’d slathered it in my go-to face cream. I was so desperate that I considered putting olive oil on my face. I realized that I had skincare for everyday, but what about the cold winter months or when you’re traveling and you need a bit more?
While in the car on the way home from the slopes, I was thinking out loud about what we could call this amazing, extra-moisturizing skincare. My son Cody, rosy-cheeked in the backseat of the car, said: “Why not just call it Extra?”
Extra Skincare—a collection of super moisturizing balms—launched in 2001 and they were an instant hit. I knew I had a winner when magazine editors and celebrities were calling, begging for some balm. This year, I’ve taken Extra to the next level by adding intensive anti-aging benefits to my Extra Repair Moisturizing Balm and Extra Repair Moisturizing Balm SPF 25.
Skin gets drier as we get older and it tends to droop downward, too. These balms instantly plump skin up with intensive moisture and also offer incredibly effective repair over time. In other words, your skin will look better instantly, but it will also become fresher, smoother, and firmer over time.
Have you tried the Extra Repair? I’d love to hear when and where you use it most.