Strobing: Highlight the Positive

Strobing: Highlight the Positive


If you’ve scrolled through Twitter, tapped on Instagram or checked your Facebook feed lately, you may have seen the word “strobing” somewhere along the way. Not exclusively for the dance floor, this eye-catching phrase refers to the latest trend in beauty­–highlighting taken to the next… READ MORE

How to Double Line

How to Double Line


My all-time favorite makeup technique for making eyes stand out is Double Lining. It’s a trick that I developed years ago and it’s still the best way I’ve found to add density, depth and definition to eyes. All you need is gel liner and powder shadow—here’s how:



SHARP, CRISP LINE
Step 1:
Apply a… READ MORE

The Telluride Collection

The Telluride Collection


 Anyone who knows me knows that I’m a huge fan of Telluride, CO. There’s something about the fresh mountain air and gorgeous scenery that instantly makes me breathe a little deeper.
To mark the launch of my NEW Telluride Collection—inspired by the super-flattering glow of the afternoon sun—I thought I’d share some… READ MORE

Fourth of July Beauty

Fourth of July Beauty


Fireworks, sparklers, and the beach—I’m so ready for the Fourth.
If you want to show off your patriotic primaries, but don’t want to rock stars-and-stripes on your clothes, makeup is a great way to go. The key is to wear color on just one feature and keep the rest simple—here’s how:
Try pairing a… READ MORE

The “No Contouring” Contour

The “No Contouring” Contour


It’s no secret that I hate contouring. When I was starting out as a makeup artist in the 1980s, contouring was everywhere—makeup was all about changing your features, and it was really artificial. My interest in natural beauty, and celebrating—not altering—a woman’s features… READ MORE

Bobbi’s Bahamas

Bobbi’s Bahamas


Whether it’s the Jersey Shore or the Malibu coast, the beach is my happy place. I love the fresh ocean air, the warm sand and that zero-stress feeling. But my all-time favorite beach getaway has to be the Bahamas—think crystal clear water, fine, white sands, and… READ MORE

Prom Perfect

Prom Perfect


You’ve got the dress, you’ve got the date (or you’re planning to rock prom solo, which might be even more fun), now you just need the perfect makeup look. Prom makeup doesn’t have to be stressful—you should feel free to have fun and try something new, like a bold lip or winged liner. Just keep in mind a few important rules that will help you survive the night… READ MORE

It Girl On the Rise

It Girl On the Rise


Recognize this gorgeous face? You will soon. Maria Borges recently starred in our Secret to Standout Eyes How-To, and she was so fun to work with—sweet, bright and super-talented. Discovered as a teenager in her home country, Angola, Maria was raised by her older siblings amidst civil war. She’s… READ MORE

Painted Ladies

Painted Ladies


I never know where I’m going to find an idea for my next new shade—a packet of sugar, the sand from my favorite beach, a magazine spread—but one consistent source of inspiration is fine art. I love seeing the intuitive and unexpected ways that artists… READ MORE

Makeup & Mother’s Day

Makeup & Mother’s Day


As a little girl, I used to watch my mom applying her makeup and experimenting with different looks. No matter how momentary the trend (think white eyeshadow), she always looked glamorous and totally comfortable in her skin. Watching her, I learned to love makeup but also… READ MORE

The Bobbi Cheek

The Bobbi Cheek


I love blush. It instantly makes every woman look better. For the most natural looking flush, I like to layer shades––a neutral, a pop and sometimes a highlighter. Here’s how to do it with the new Cheek Palette (my latest obsession):
1. Using a Face Blender Brush, apply the neutral… READ MORE

Julia Mancuso

Julia Mancuso

Spending winters in Telluride, I’ve developed some serious respect for alpine skiers—women like Olympic Gold Medalist Julia Mancuso totally blow my mind. Standing at the top of a steep, powder-covered slope is not for the faint of heart, but Julia clearly… READ MORE